paul mckenzie studio design and creative services

IDENTITY AND BRANDING
We specialise in creating an identity for companies and brands. The essence is the logo - representing and symbolising the perceived values of the business with type and imagery.

Even for smaller companies the logo is a valuable asset and an investment which grows in significance as the business develops; gradually reinforcing a positive view your products or services by reassuring the customer with its consistent and familiar message.

But this only works if the logo distills and represents the right messages in the first place...

Below are some examples.

What makes us special?
We provide strategic intelligence as well as technical skill, and will push to get the most out of a brief by looking at the bigger picture and asking 'what would you as a client like to achieve as a result of this project?...